BodeTree Is A Financial Tool For People Who Hate Finance

Today, a company called?BodeTree?is launching a new web-based solution?to help small business owners make better sense of their financial data. Like another new startup in the SMB realm (that being?InvoiceASAP), BodeTree is also leveraging QuickBooks to help import data into its service, but instead of focusing on online invoicing and payments, BodeTree wants to provide business owners with a real-time dashboard view of their financials, plus access to detailed reporting and analysis. But wait! Don't fall asleep yet! BodeTree is actually kind of interesting, despite existing in the relatively boring financial software space. Even?CEO Christopher Myers agrees. "It's a big challenge to make something that's really boring and unsexy to be fun," he says. For what's it worth, with BodeTree, he may have just accomplished that.

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